The UNM Health Sciences Center won "Best in Show" along with two other awards at the New Mexico Chapter of the Public Relations Society of America annual Cumbre Awards banquet. NMPRSA honors the outstanding public relations and communications achievements of New Mexico practitioners.

UNM HSC was awarded "Best in Show" in the Public Relations Tactics competition for "HSC Legislative Fact Sheets."

Chris Fenton, Robin Dreisigacker and Linda Easley developed a set of targeted fact sheets, which were personally delivered to the staff of each legislator. The packet was an effort to ensure legislators had information about the importance of the programs therefore increasing the likelihood that UNM HSC requests would be supported.

The "Big I E-Mail Updates" were honored in the Internal Communication Campaign Category. The e-mail updates, created and distributed by Sam Giammo, director of public affairs, aim to inform HSC faculty and staff about the progress of construction activities, road closures and other traffic related issues for the duration of the Big I project.

A brochure entitled "Research for the 21st Century" took top honors in the Special Publications Category (Government). Fenton, Dreisigacker and Paul Akmajian prepared the specialized brochure. The brochure, which was distributed to select audiences, highlighted an unprecedented increase in research grants.

"We work hard in communicating the importance of our programs," said Dr. Phil Eaton, interim vice president for Health Sciences. "Through efforts like these we can assure that the HSC will be positively represented."

The New Mexico Chapter of PRSA is a professional organization whose purpose is to unite the profession, improve the practice and encourage acceptance of public relations.
Contact: HSC Public Affairs, 272-3322